Happy Thanksgiving! I hope you have all had a day of rest, family, and delicious food! In case you are still hungry, feast your eyes on this 1950s menu from Busch’s Drive-In!
There is very little information to be found about Busch’s. Located at the intersection of 38th Street and South Tacoma Way, the building was originally a Triple XXX Root Beer. Owned by Frank Kruger, it opened in October 1936 after Kruger’s success with a smaller Triple XXX in Tacoma. Only seven years later, Kruger sold the restaurant to Bill and Thelma Busch who re-branded it, removed the rooftop barrels, and erected a huge neon sign.
Offering both dine-in and carhop service, Busch’s remained in business through at least the 1960s. A popular hangout for local youths, the restaurant sponsored local baseball teams and put floats in local parades.
One of this menu’s previous owners dined at Busch’s September 9, 1950 with Dorothy Nylin, Dave N, and Gil J. Apparently, it was a night to remember! That, and the Clubhouse sandwich!
The menu is quite extensive, especially in the realm of beverages and sundaes. Not only did Busch’s offer coffee, but also Sanka (instant decaf), and Postum (a roasted-grain coffee substitute). Fresh fruit flavors were plentiful, including date milkshakes. With the detailed item descriptions, it wouldn’t be hard to recreate a piece of Busch’s in your own kitchen.
Busch’s still stands today off at 3505 South Tacoma Way. Since 2008, it has operated as a kitchen and bathroom showroom called “Water Concepts.”
What are you waiting for? Go whip up a Pineapple-Orange Delight or Dusty Road Sundae and enjoy the rest of your holiday!
While the air is starting to hold faint traces of autumn, it’s still summer! We have one more week to enjoy barbeques, sandals, and vacations! It’s not too late to go out and find something like this:
This 1950s/early 60s postcard shows a lovely apple orchard with mountains and the Columbia River in the background. The photo was clearly taken from the side of a road, likely a highway. Maybe Alternate Highway 97 through Wenatchee, Entiat, and Chelan?
The back of the card acknowledges Washington’s bustling apple industry.
I’m sure you know that today is Seafair Saturday. But did you know that fifty years ago today it was also Seafair Saturday?
Back in 1967, Seafair was a 12-day celebration featuring parades, sports tournaments, concerts, cultural celebrations, and, of course, hydroplane races. The festivities began on Friday, July 28th and concluded on Sunday, August 6th. In addition to all of the area festivals and tournaments, major events headlined each day:
July 28- Queen’s Coronation
July 29- Grande Parade – Bon Odori
July 30- Shilshole Seafair Fun Day – Fiesta Filipina – Bon Odori
July 31- Greenwood District Parade
August 1- Camera Day
August 2- Lake City “Gay Nineties” Festival Parade
August 3- Arrival of the Fleets – Kids’ Seafair Day
August 4- Capitol Hill District – Festival of Flags and Parade
August 5- Seafair Trophy Unlimited Hydroplane Race – Torchlight Parade
August 6- Gold Cup Unlimited Hydroplane Race
The schedule brochure flaunts Seattle’s designation as an “All-America City”, an honor it had been awarded just the year previous.
Some of you may remember last year, when I posted selections from the 1963 Seafair Trophy Race Booklet. In addition to the brochure excerpt above, I have selections from the 1967 Seafair Gold Cup Regatta Magazine!
This magazine, dated Sunday, August 6th for the Gold Cup Race, features advertisements, sponsor information, and a guide to the hydros and their drivers, Let’s take a look at 1967’s Unlimited roster:
In addition to the roster, the magazine provided spectators with their very own scorecard!
While the majority of the book is dedicated to the Unlimited Hydroplane races, several pages are dedicated to the Limited Hydroplanes which raced on Green Lake July 28th, 29th, and 30th.
The last page I’ll share with you is the last page in the booklet, featuring the Seafair royalty:
Whether you’re watching the festivities from Seattle or your living room, have a happy Seafair Weekend!
Maybe I should have titled this post “Hurry Summer.”
Although people living in the Pacific Northwest may feel like we skipped over spring this year, today is the official first day of summer! I can’t think of a better way to celebrate than with an early 50s postcard of a southern Washington beach!
This picture appears to be taken someplace south of the city of Long Beach, maybe at the beach located at the end of Jetty Road, near Peacock Spit. As the caption states, it shows the estuary at the end of the Columbia River from the Washington side.
Peacock Spit was named after the USS Peacock, which crashed there during a storm in 1841 while trying to enter the Columbia River.
Here’s to a summer we can spend out on the beach with our woodies, horses, and picnic baskets!
Today is Opening Day! With a noon cannon blast and the raising of the Montlake Bridge, boating season in Seattle will officially begin.
While Seattle has a long history of special maritime celebrations, it is believed that the first Opening Day Parade took place May 3, 1913. Seven years later, the parade and regatta moved to their present location at the Montlake Cut when their sponsor, The Seattle Yacht Club, moved to Portage Bay. It has been an annual event ever since, even during World War II.
The boating parade attracts thousands of visitors. While exact attendance numbers are unknown, it is estimated that as few as 4,500 and as many as 250,000 have lined the shores to eat picnics and watch the passing boats.
Originally, anybody who wanted to participate in the parade was welcome, but when numbers of entrants reached 1,000 in the mid-1970s, the Coast Guard intervened. Ever since, participants have been required to register, keeping the number of boats in the parade closer to 200.
In 1959, the theme “Hell’s a Poppin'” was selected, and the parade has been themed ever since. Other themes have included “The Ancient Mariner” and “Out of This World,” as well as this year’s theme, “Emerald City Aahs.”
Since 1986, rowing crews from the nearby University of Washington have participated in Windemere Cup races prior to the parade.
Please enjoy this 1960s-era postcard, and get out there to see those boats!
Fifty-five years ago today the Seattle World’s Fair opened. It was the first World’s Fair held in the U.S. since 1939, and only the third fair held after the end of World War II.
Seattle Councilman Al Rochester first proposed the idea for a Seattle World’s Fair in the early 50s. By January 1955, so much interest had been generated that the state legislature rounded up $5,000 for a group to study a fair’s feasibility. Smart advertising caused public interest to explode, and in 1957 Seattle voters passed a $7.5 million bond for the development of a Civic Center/fairground.
The goal was to host a fair in 1959 in honor of the 50 year anniversary of the Alaska-Yukon-Pacific Expo, a fair hosted at the University of Washington to celebrate the first shipment of Klondike Gold Rush gold through Seattle. When it became apparent that the 1959 deadline was too ambitious, the fair was pushed back to 1962.
In addition to the funding from the citizens from Seattle and the state legislature, the federal government, local businesses, and civic boosters helped to fund the fair.
To commemorate the 55th anniversary of opening day, I have an envelope to share with you. Scroll down to check out what’s inside.
This packet, which contains two pieces of paper and a souvenir spoon, appears to have been sent to fair boosters as a thank-you gift.
The pink sheet reads as follows:
“Dear World’s Fair Booster… As a BONUS for your patience and public spirit, we are making available additional World’s Fair Souvenir Spoons at a cost of fifty cents (50c) per spoon. We now have a sufficient supply to make possible IMMEDIATE DELIVERY…on ANY NUMBER you order…IF YOU ORDER WITHIN THE NEXT THIRTY DAYS! This offer also includes World’s Fair literature and each spoon will be individually packaged. Have them sent to yourself or your friends. Send to: “Invitation Spoons” PO Box 919 Seattle 11, Washington”
The price of 50 cents is equivalent to about $4 today. As for the address “Seattle 11, Washington”, it made use of the postal district/zone numbers introduced in 1943. Zip codes were not introduced until 1963.
This second sheet is basically an advertisement, enticing the booster to attend the fair he/she helped make possible. Interestingly, it focuses on attractions that are now Seattle Center landmarks: The Science Pavilion (now Pacific Science Center); the Coliseum Century (now Key Arena); and Seattle’s most famous landmark, the Space Needle. The Monorail gets special attention, as does “The World of Entertainment”, which included Gracie Hansen’s “Paradise International.” The building that housed Gracie’s show is now a multipurpose building in Ravensdale, Washington.
On the flip-side of the advertising letter are paintings of what was to come. Check out the one of the monorail. It doesn’t look much like what Alweg actually built.
The metal spoon features an Space Needle-styled handle adorned with the words “Seattle World’s Fair ’62.” The spoon itself is engraved with the official ’62 World’s Fair logo.
Whooo doesn’t love ice cream? And whooo doesn’t love sundaes, floats, and concoctions with names like “cherry phosphate” and “egg cream”? Whoo has fond memories of Owl Drug in Wenatchee, Washington?
The history of Wenatchee’s Owl Drug predates the formation of Chelan County. In 1894, only a year after the incorporation of Wenatchee, Owl Drug opened in the city’s downtown. Business boomed, and despite times of economic difficulty, Owl Drug persevered and prospered. A soda fountain was added to the pharmacy in 1926.
In 2001, after 107 years of business, Owl Drug fell victim to economic hardship and closed. The soda fountain remained open under the name “The Owl”, selling sweet treats and gifts. After a year of no economic improvement, The Owl’s owner decided to close permanently and liquidate all assets.
Customers and staff alike were saddened by the loss of their beloved landmark. Pam Higgins, who started working at the Owl soda fountain in 1971, didn’t want to see Wenatchee’s only soda fountain sold piece-by-piece, so she and her husband, Frank, bought it. At first they had no idea what to do with it, but at the suggestion of local business owners, they moved everything two blocks north to the Commercial Building.
Now located at 25 N Wenatchee Ave, the counter, cabinets, stools, equipment, and Hamilton Beach mixers were all purchased from the original Owl. Pam and Frank also bought the pharmacy’s original cash register and 1926 Toledo Scale Company scale. These scales are said to be the most accurate scales in existence, and this particular scale was borrowed for military use during WWII. It was shipped to Moses Lake, Washington and used to weigh soldiers before they were sent out for duty.
The Owl is open Tuesday through Saturday from 9:30am to 6pm, and on Sunday from 12pm-5pm.
Although the air may feel brisk and many areas of the country are still getting snow, Spring has officially arrived, and soon will the leaves and the flowers.
Over the next few months, events like the Tulip Festival, Daffodil Parade, and Apple Blossom Festival will celebrate the coming of spring, flowers, and warmth. And Wenatchee and its environs may start looking something like this:
While I love the touristy nature of this 1950s postcard, it’s a memento of the times before the Space Needle and before the wineries when apples and apple tourism were a big deal in Washington state.
Apples first came to what is now Washington in 1826, before the organization of either the Washington or Oregon Territories. By 1889, the year of Washington’s statehood, commercial orchards were planted near rivers and advanced irrigation systems. Apple production continued to increase, and by the end of WWI Washington’s apple industry was booming. However, high production and transport costs as well as cheap (yet lower quality) apples from competitors drove the need for some sort of advertising campaign.
In 1926, Pacific Northwest Boxed Fruit formed to promote Washington apples in major markets around the country. Two years later the Washington Boxed Apple Bureau, but funding was voluntary and uncertain and by 1934, its future looked dim.
March 17th marked the 80th birthday of the Washington Apple Commission, the day Governor Clarence Martin signed into law the Washington State Apple Advertising Commission in hopes of helping an industry that had been hurt by the Depression. Over the next several decades, the commission researched better growing, storing, and shipping methods and developed a strong advertising campaign.
During the 1950s, advertisements praised apples for their nutrition and dental benefits, calling the apple “nature’s toothbrush”, and in 1961 Washington Apples released its first trademarked logo. In tandem with the unveiling of the logo, apple ambassadors traveled across the country to promote Washington State Apples. Throughout the 1960s and beyond, print, radio, and TV ads promoted Washington apples throughout the country. In the 1970s, Washington apples were available worldwide for the first time.
Currently, Washington is the #1 producer of apples in the United States, producing 64% of the nation’s supply.
My uncle remembers seeing a Washington Apples TV ad as a child. He thought they looked so good that he told my grandma, “We should get some of those Washington State Apples!”
Grandma pointed to the orchard outside and said, “What do you think those are?”
If you have 30 minutes to spare, check out this Washington Apples educational film, Appleland, from 1954. Happy spring!
After a long absence (sorry!), I’m back to present you with this 1960s postcard of Willo Vista Trailer Village in Kent, Washington.
There is really not much information available about Willo Vista. Located at 22000 84th Ave S, it is still in operation under the name Willo Vista RV Park.
While I’m not so sure advertising as “one of the Seattle area’s better parks” was going to draw in customers, mentioning its proximity to entertainment was probably a wise choice. Willo Vista was located 1.4 miles from El Rancho Drive-In, about 2 miles from downtown Kent, and a mere 0.6 miles from Kent Bowl.
Although the postcard lists all of the park’s amazing features (patios, play areas, etc.) Willo Vista now promotes itself as “No frills– Just a great place to stay!” An aerial view shows no signs of a playground or pool, although the sites do look like they may be a bit landscaped.
The house has been repainted and the trees have grown up, but not much has changed at Willo Vista over the past 50+ years. As for the sign on the house beckoning weary travelers? Not to worry, there is a newer sign right by the entrance to the driveway.
In the early 1950s, Vera Dyar and her husband moved from British Columbia to a 160-acre plot of land just outside of Enumclaw, Washington. Over the next several years, the Dyars built up their ranch and turned the pond into a lake. After Mr. Dyar’s death, Vera found that things were just too quiet around the ranch and began using it as a site for friends’ weddings, complete with honeymoons in her two-room guest house.
In the late 60s or very early 70s, Vera (better known as Lady Dyar) began advertising her homestead as a wedding spot named Little Lake Ranch, and business boomed.
In 1972, Lady Dyar invited a reporter from the Associated Press to attend a wedding. The short article produced appeared in newspapers from Georgia to Iowa to Texas throughout the spring and summer of that year. The article described Lady Dyar as “a woman who ‘just liked seeing people get married’.”
“‘I’m not really Lady Vera or Lady Dyar,'” she told the reporter. “‘I’m not a lady, just Mrs., but people have always called me Lady and I’m used to it. But isn’t this marvelous?'”
The price of a wedding was $60 (about $344 today) and up, depending on the size and type of wedding. Couples were responsible for providing their own minister. What kinds of amenities did Little Lake Ranch have to offer? According to the article, the ranch offered a view of Mount Rainier, a dreamlike setting, and animal witnesses, namely geese, peacocks, swans, ducks, and cows.
About four years and 500 weddings later, the ranch was once again the subject of a short Associated Press article, appearing in newspapers around the state. By this time, Lady Dyar had married Gale Zerba, a man who had worked as a groundskeeper for the Dyars when Mr. Dyar was still alive.
Now dubbed Wedding Wonderland, the ranch provided much more than just a location for the wedding party. Lady Dyar also arranged the flowers, colors, food, entertainment, and contracted a photographer and minister. Prices were also raised, ranging from $100 to $1,000 (about $420 to $4,200 today).
“‘I like the excitement, the loveliness of the bride,'” Vera told the reporter. “‘I get caught up in the emotions of the parents and brides and often feel tears in my eyes.'”
Wedding Wonderland was still advertised as a venue for unique weddings. A couple could get married by the lake and waterfall, in a canoe, side-by-side on horseback, in a horse-drawn buggy, in the barn, while wearing turn-of-the century garb, or in next to nothing.
So, where exactly was Little Lake Ranch? The 1972 Associated Press article begins with an interesting set of directions:
“…Drive past the city dump, the pickle factory, and Pete’s swimming pool and then up a dirt road and straight into the forest to a secluded wedding haven called Little Lake Ranch.”
But not necessarily in that order. At least not in 2017. The roads may have been changed in the last 45 years, but if you approach via Highway 410, you would pass the pool, the abandoned factory, and then the dump before driving off into what was once a wooded wedding wonderland.
Besides the treasure hunt it led me on during my research, what is perhaps the most wonderful thing about this set of directions is the inclusion of local landmarks that are now simply memories.
First opened in 1935, Pete’s Pool was an enlarged pond complete with a fountain and grand log lodge. Now the Enumclaw Expo Center Field House, the pool has been paved over and sports fields have been built. Ironically, the lodge is now a popular wedding venue.
Established in 1944, Farman’s Pickles was located on the corner of Roosevelt Avenue and Pickle Factory Road (Now Farman Road). Known for their consistent quality and “King Pickle” character, Farman’s sold to Nalley’s Fine Foods in 1987 and production was moved to Tacoma.
The last mention of Little Lake Ranch I was able to find in a news article was in a Seattle Times piece from 1993. Lady Dyar estimated that more than 5,000 weddings had been held at her ranch over the past 20 years.
While it does not appear that Little Lake Ranch is still in business as a wedding site, a quick drive on Google Maps revealed this gem at the entrance to the property: